Like it or not, companies have a whole set of prejudices. " I want someone with this degree, those grades, that education....the list goes on.
How many of those things are ACTUALLY important? Shouldn't the business focus on what the candidate is CAPABLE of? Past experience doesn't always equal future success.
I've held a long belief that CV's are largely redundant. What do they really tell you about a candidate? They spent hours crafting & refining the CV to write what you want to see & hear. Take 10 seconds to think about the amount of wasted hours of interviews you have sat through because the candidate didn't live up to the expectation provided on their CV?